Lynx Africa : Hot since 95
Illustrations for Key art for press & OOH.
Client
U Studio / Oliver
Role
Illustrator
Overview
I was asked by Unilever’s Ustudio and Oliver films to develop a series of illustrations that incorporated elements from 90’s pop culture with a surreal twist. The illustrations became part of the key visual for the Hot since 95 campaign, which celebrates 25 years of its best-selling and most iconic fragrance, Lynx Africa. The campaign features a brand-new TV advert and a wide ranging print campaign, in which I was lucky enough to have my illustrations feature as a key element. Here’s a selection of the illustrations that made the final key art..
